PRIME News

PRIME Fitness Accessories Now Available at elitefts.com

Great relationships. They’re the backbone of any business and certainly very much a large part of the growth of PRIME.  Truly, it’s probably one of the most important ingredients in the recipe of our successes thus far. That said, it can be really difficult to forge a...

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My PRIME With… Abbie Tharan – Team PRIME

Rapid Fire: Favorite piece of PRIME equipment: Hybrid Pec/Rear Delt Favorite body part to train: Shoulders Favorite pre-workout: Neurocore Favorite song to train to: Anything by Halestorm PRIME: Abbie, you started with PRIME a couple months ago, how has working at...

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THE SCOOP | What’s Coming From PRIME Fitness

The Scoop is a new update we will be doing a few times a year to update everyone on what’s going on at PRIME.  As we continue to grow and expand in to new areas and markets, we thought it would be a great way to share a particular moment in time to give everyone an...

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RO-T8 4N1 Handles – Frequently Asked Questions

It’s been a crazy couple of weeks with the launch of the RO-T8 4N1 Handles we developed with our friends at N1 Education (Huge “thank you” to Coach Kassem and his entire team for all their insight and support). We are humbled to report that the first batch of the...

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PRIME Fitness Wins 2018 Men’s Health Fitness Award

Big things are happening in a small town just north of Pittsburgh, Pennsylvania. Tucked away in the foothills of northwestern PA, a strength equipment manufacturer is making big waves in the fitness industry.  PRIME Fitness burst on to the strength equipment scene in...

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PRIME Hits The Road… Again: Mei Fitness – 3 Locations

Last month, PRIME hit the road again, continuing the PRIME On The Road series with Episode 4. This adventure took us to the great state of Indiana to visit (3) Mei Fitness locations. For over a year now, Mei Fitness has been investing in PRIME equipment in all 3 of...

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PRIME On The Road – Part 3 – International

We’re back! What an amazing trip.  Our first international PRIME On The Road was a smashing success.  The trip totaled 9 days of travel featuring 2 destinations – Cologne, Germany and Budapest, Hungary. First stop, Germany.  While this wasn’t our first trip to...

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PRIME Launches RO-T8 2.0 Handles

The mission at PRIME Fitness has always been the same.  We aim to make world-class, science-forward strength training equipment.  What does that mean? It's pretty simple, it means we are committed to using science to relentlessly drive the innovation of better,...

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PRIME On The Road – PT 2 – West Coast

Well, we are back from the PRIME On The Road PT 2 – West Coast.  What an awesome trip filled with amazing meetings, epic gyms, and some of the best human beings in the world. The last leg of our journey took us to San Diego, CA for the 2018 IHRSA Show.  For those of...

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PRIME On The Road – Part 2 – LIVE Update

PRIME ON THE ROAD – PT2 – Update As I write this, we are sitting in the San Francisco International Airport… waiting out our 5-hour delay for a flight to San Diego.  Since we have some down time, here is a quick update on our PRIME on the ROAD - PT 2 trip so far… Day...

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PRIME On The Road – Part 1 – Central USA

A couple of weeks ago, we had the opportunity to visit 3 amazing PRIME customers.  Our travels took us to St. Louis, MO to visit House Of Pain, Lincoln, NE where we spent the day at Good Life Fitness, and lastly, Pickerington, OH, where we hung out with the gang at...

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